Paul Bio





Paul Barreca

Managing Director,
West End Wealth Planning

Paul has been a celebrated radio personality for more than 20 years, most recently as a host of the Sunday Money Show on Newstalk 1010 radio.
In 1993, he founded West End Wealth Planning and partnered with Investment Planning Counsel (IPC), a network of independent advisors serving 300,000 Canadian. West End Planning is one of IPC's most successful; and forward thinking financial planning practices
Paul and his team of industry professionals specialize in helping client's business owner, professionals and successful families. Paul and his team have crafted the Guidepost process that puts all the pieces of his clients the financial puzzle together. His clients always know where they are and what needs to happen for them to achieve their most important financial aspirations.
Paul has participated in many humanitarian endeavours, such as climbing Mount Kilimanjaro to help raise $175,000 for The Children's Wish Foundation; travelling to Haiti and the Honduras with the Save the Children organization to build more sanitary homes for poor families; and raising funds for Hollands Bloorview Children's Rehabilitation Hospital to support disabled children.
He enjoys practicing his culinary talents, cycling, live music, travel, time at the gym and reading.